The Philosophy - Rainmaker Advertising
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The Philosophy

THE RAINMAKER PHILOSOPHY IS A 3 STEP PROCESS

It combines communication, costs & credibility. If it’s a problem, there is a solution, and with your feedback a positive solution is never far away.

PERSONAL SERVICE

The key to a successful advertising or marketing campaign is a sound plan, a firm understanding of you, your company, your competitors, and the market you operate in. Rainmaker will work with you, and your staff, to understand your company so we can develop a solid game plan that has the impact to give you the competitive edge in your market. You will always deal directly with seasoned professionals whom you can rely on for exceptional guidance and performance.

Our partner’s work directly with clients to develop strategies, formulate, and implement agreed upon plans. With Rainmaker Advertising, you will not be turned over to a junior level person of questionable talent. Unlike many agencies, our senior-level partners will be supervising your account right from the start.

COST EFFICIENCY

With Rainmaker you can avoid expensive learning curves and reach your goals faster in a cost-effective manner. Our media buyers always negotiate and deliver buys that are at or below the lowest cost available in the marketplace.

In most cases, our new clients have experienced greatly improved reach and frequency in their media schedules by utilizing the economies we’ve created through our collective volume rate, and buying power. We are known for delivering reasonably priced print, and electronic production. We understand the need to balance the cost of effective creative with the overall media expenditure.

CREDIBLE APPROACH

Credible Approach to Your Creative Message: Given the massive volume of advertising messages and cues the average person is exposed to on a daily basis, our approach to creative is one of avoiding the over use of adjectives, and focusing on the true, believable, credible advantages of doing business with our client. Creatively, we are at our best accentuating the clients’ strengths, and not purveying exaggerations.

RESULTS – ROI

Results, R.O.I.: At Rainmaker we are serious about helping our clients succeed. We are fierce competitors utilizing knowledge, and first-hand experience, devoid of theory. We understand that clever creative wins new clients to an advertising agency.

However, results for the client are what create and sustain a long-lasting agency/client relationship.

RAINMAKER… WE’RE ALL ABOUT GETTING YOU RESULTS!